Phrase by 'Roy H. Williams'
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A good story often increases the salability of an item without increasing its actual value.
Author: Roy H. Williams - American BusinessmanValue , Good , Story , Without
Lives, like money, are spent. What are you buying with yours?
Author: Roy H. Williams - American BusinessmanYou , Money , Like , Yours
Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school.
Author: Roy H. Williams - American BusinessmanPeople , Business , School , Advertising
No trade will be made unless they want the thing more than they want their money.
Author: Roy H. Williams - American BusinessmanMore , Want , Money , Will
Numerals are images of amounts. But the amounts they represent are real.
Author: Roy H. Williams - American BusinessmanReal , Represent , Images
One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a positive opinion of them.
Author: Roy H. Williams - American BusinessmanNew , Us , Opinion , Positive