Phrase by 'John Battelle'

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Search is now more than a web destination and a few words plugged into a box. Search is a mode, a method of interaction with the physical and virtual worlds. What is Siri but search? What are apps like Yelp or Foursquare, but structured search machines? Search has become embedded into everything and has reached well beyond its web-based roots.

Author: John Battelle - American Businessman
  Words , Search , Destination , Roots


When you use Facebook, you're always logged in, and your identity and relationships - to others, to content, to apps and services - are assets Facebook can use to customize your experience (oh, and your ads).

Author: John Battelle - American Businessman
  You , Your , Identity , Experience


Anytime Facebook wants to change how it might use all that data about you, in any way, across any service it has within the Facebook ecosystem, all it has to do is change one privacy policy, tell you about it, and that's that.

Author: John Battelle - American Businessman
  You , Way , Change , Service


If we as a society do not understand 'the cloud,' in all its aspects - what data it holds, how it works, what the bargains are we make as we engage with it, we'll all be the poorer for it, I believe.

Author: John Battelle - American Businessman
  Understand , Society , Believe , Cloud


Nearly all web publications are driven by the display model, which is in turn driven by page views. But we all know the web is shifting, thanks to mobile devices and the walled gardens they erect. The new landscape of the web is far more complicated, and new products must emerge.

Author: John Battelle - American Businessman
  New , Know , Complicated , Landscape


As much as I love scores of wonderful sites across the web, most of them are driven by the daily grind of the display/pageview hamster wheel. They create 20, 30, 40 'content snacks' a day, and I miss far more than I consume.

Author: John Battelle - American Businessman
  Love , Day , Daily , Create


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