Phrase by 'Aslaug Magnusdottir'
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The Stockholm street style is distinctive, with ensembles that exemplify the city's understated elegance.
Author: Aslaug Magnusdottir - Icelander BusinesswomanCity , Style , Elegance , Street
I worked as President of House of Waris for a year and a half, and Waris is one of my favorite people. He is not only a talented designer but also a warm and genuine person and a pleasure to work with.
Author: Aslaug Magnusdottir - Icelander BusinesswomanPeople , Work , House , Person , Favorite People
I enjoy walking through Nolita and Chinatown, watching the people and the buildings, browsing through shops and stopping at little cafes for a cup of coffee or glass of wine.
Author: Aslaug Magnusdottir - Icelander BusinesswomanPeople , Enjoy , Coffee , Walking
A lot of people made their first luxury fashion purchase, but at a discount. And that made it an easier purchasing decision.
Author: Aslaug Magnusdottir - Icelander BusinesswomanPeople , Decision , Fashion , Luxury
I so often heard from women that they saw this beautiful fashion, but it didn't always work for them - whether it was cultural reasons, lifestyle reasons, body type reasons. So it seemed like in my mind there was a gap there, that women really wanted to be able to customize items to fit their needs and their tastes.
Author: Aslaug Magnusdottir - Icelander BusinesswomanWork , Beautiful , Women , Fashion
We were the first multibrand platform for the customization of designer clothing. And it's great to be a first mover if you manage to pull it off. You can have a great competitive advantage. But if you're quite early, you're learning a lot: both learning as a company, and the customer is still learning.
Author: Aslaug Magnusdottir - Icelander BusinesswomanYou , Great , Learning , Customer
It's definitely an interesting question: 'Do you need more funding to start a luxury business?' That's something I want to think about a little bit more.
Author: Aslaug Magnusdottir - Icelander BusinesswomanYou , Start , Think , Business
Each individual garment has its own customizations based on a collaboration between us and the designer. We say what we think our woman wants, and they say, 'This is what we think we can do with our production.'
Author: Aslaug Magnusdottir - Icelander BusinesswomanThink , They Say , Woman , Collaboration
I choose my outfits based on the shows on a particular day. If there's an edgier designer, it might be a slightly edgier outfit. I don't think it matters, but still that's how I think about it.
Author: Aslaug Magnusdottir - Icelander BusinesswomanDay , Think , Choose , Outfit
There were no tourists. Beer was illegal. There was only government television and no television on Thursdays or in the summer.
Author: Aslaug Magnusdottir - Icelander BusinesswomanBeer , Television , Summer , Government
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